Customer Case Study
Presentation That Paid for Itself
How Cheryl grew her food-to-go business across her Family Shopper and Premier stores with Cossiga.
The Opportunity
Building a stronger food-to-go offer across three stores.
As the owner of three convenience stores operating under the Family Shopper and Premier brands, Cheryl recognised an opportunity to expand her food-to-go offering and provide customers with a greater range of freshly prepared hot and chilled food.
Her Family Shopper store became the first major investment, with a full refurbishment completed in January 2025. Working alongside Booker and Cossiga, Cheryl introduced heated and refrigerated display cabinets that transformed the store's fresh food offering.
The success of that first installation ultimately led to Cossiga equipment being installed across all three of her stores.
The Result
Six weeks to payback.
The results exceeded expectations.
Within the first month, the Family Shopper store generated £11,000 in food-to-go sales, followed by £17,000 in the second month. The investment in the Cossiga display cabinets was repaid in just six weeks, with the department now consistently generating £5,000–£6,000 in sales every week.
The increased demand has driven further investment, including a dedicated kitchen, a full-time food preparation employee, a walk-in chiller and freezer, and additional frozen storage to support the growing range.
£11,000
Month one food-to-go sales
£17,000
Month two food-to-go sales
6 weeks
Investment payback
Customer Experience
Built around the customer.
Before introducing Cossiga, Cheryl's stores offered little in the way of hot or chilled food.
Today, customers can choose from a wide range of freshly prepared products sourced from local suppliers, with multiple deliveries each week ensuring the cabinets remain fully stocked.
Friendly service and strong relationships with regular customers have helped establish Cheryl's stores as destinations for quality food-to-go within their local communities.
“Working with Cossiga was easy. The seamless experience is why I've partnered with Cossiga across all three of my stores.”
Cheryl
The Partnership
A partnership that delivered.
Cheryl describes the process of working with Booker and Cossiga as straightforward from start to finish.
The equipment was delivered quickly, installation was seamless, and the performance of the cabinets gave Cheryl the confidence to continue investing in Cossiga across her wider business.
Today, all three of her convenience stores — across both the Family Shopper and Premier brands — operate Cossiga display cabinets.
More Than Great Presentation
Creating a profitable food-to-go category.
For Cheryl, Cossiga has delivered more than attractive displays.
The cabinets have helped create a profitable food-to-go category that continues to grow, while presenting products professionally, maintaining food at the correct temperatures and encouraging impulse purchases.
Her Family Shopper location is now regularly showcased by Booker as an example of how convenience retailers can successfully capitalise on fresh, locally sourced hot and chilled food.
Key Results
What changed for Cheryl's stores.
The Cossiga Effect
Because presentation isn't cosmetic. It's commercial.
Talk to our team about how we can help your business grow, just as we did with Cheryl and her Family Shopper and Premier stores.